Telekom AR magazine with video host and drag race
About the project
Élménytér, the virtual extension of Telekom's catalog, returns with a new spring mobile app featuring a completely new technology. The app's Lite version ensures that the information is accessible from almost any device. With the help of our Olympic swimmer Laci Cseh, a personal video advisor moves onto your phone, guiding you through the catalog in a playful way, presenting each product and helping you get to know them. The various Samsung phones, TVs and other devices also appear as 3D models that can be viewed from every angle, brought almost within reach. You can even place the 101 cm LED TV in your own living room for a photo. Everyone who downloads the app automatically receives discounts, which can be used immediately for a device purchase through the webshop integrated into the app. The fun part of the app includes a drag racing game, where anyone can test their reaction time and compare it with others. As technology and requirements evolve, apps are becoming increasingly complex and visually impressive, which means that only above-average smartphones can handle them properly. That's why, as a new addition, we developed the Élménytér Lite application for Android, which can run on almost any phone, making the app's core features accessible to everyone. In addition, an HTML5 web app was also created, which can be opened on any phone.
