AN APP FOR DUBAI'S PARTY CROWD
How to retain – and attract new – guests to your venue
About the project
We developed this app on behalf of Dubai OMD to guide users through Stereo Arcade, an entertainment complex at the Hilton hotel, recommending events at each location and enabling instant table reservations. The system, enhanced with on-site beacons, rewards visitors with free food and drink coupons based on an algorithm preset in the admin interface. Coupons earned this way automatically appear in the app. News about Stereo Arcade is displayed in the social wall section as a feed from the Arcade's Facebook, Twitter and Instagram pages. The venue can also send push notifications to users about new promotions. Users can listen to the club's most popular hits under the Pub and Club menu items. Food and drinks consumed on-site can be paid for cashlessly through the app – and calling a taxi is just a button press away. We made the boring minutes spent waiting in line or for a taxi more entertaining with a retro video game.
