Revox QR Code-Based Product Information System
Product support and campaign extension with a simple, QR code-based system
About the project
For the fall campaign of the Revox beauty brand, we built a QR code-based Product Information System. The system has two main components: the web-based Content Management System, where products are uploaded, and the mobile-optimized product pages. Every product can be categorized, assigned an image gallery, and automatically receives a unique QR code that only needs to be printed and placed in-store. During the campaign, customers scan the QR code displayed next to Revox products, and a custom-developed product page opens in the mobile browser, providing detailed product information along with images. A filter function on the main page allows products to be browsed by category. The advantage of the solution lies in its cost-efficiency and flexibility. There's no need to develop and download a separate app, nor to use flyers, shelf strips, host tests, or other costly in-store solutions. Thanks to the CMS interface, the product range can be changed easily and quickly — simply add a new product and print its QR code.