AUDI Q2 VR SHOWCASE FILM
360-degree video shot for the Q2 launch promotion, for Samsung Gear VR
About the project
For the launch campaign of the new Audi Q2, we created a 360-degree panoramic film and a VR app to play it, which vividly showcases the Q2 driving experience even when an actual test drive isn't immediately possible. During the VR test drive, the user first sits in a real Q2 model, then puts on the Samsung Gear VR headset, and can immediately start a virtual drive through the streets of Budapest! The camera mounted in the car sees in every direction, so the user wearing the VR headset can look around the entire car as they wish – and thanks to the cameras placed on the side of the car, they can even see the car from the outside. The 4K resolution 360-degree video shown in the headset was created by ARworks using a Samsung Gear 360 camera – filming took one day, while editing and app development took another week.
