Audit for Everyone – A3 Launch App in Singapore
About the project
ARworks created the Audi A3 SG app for Audi Singapore to help people get to know the Audi A3 Sportback better and to draw attention to its launch event. Promoted on the website, in press ads and on posters, the app is available for both iOS and Android. One part of the app features a section showcasing the interior and exterior, where users can choose colors and wheels according to their personal preferences or learn more about the car. The finished car can also be photographed in a real environment, such as your own yard or garage, and shared with friends in many different ways. The other part of the app promotes the launch event and related activities, one highlight being a memory game built around the car's key features. Top performers in the game won exclusive tickets to the Audi Fashion Festival in Singapore and got to try out the new Audi A3 Sportback in person.
